FR
NAMING
brand IDENTITY
PACKAGING
DIGITAL
Video
Communication
Photo
Safran du Mont Panisel is releasing a gin made from saffron, the basic ingredient for all its products, and has entrusted our agency with the task of marketing the product.
We based our storytelling on the brand's origins in Mons, a city with a dragon in its folklore, so the brand naturally became the dragon's spice. The agency then created all the brand elements, from name to website & packaging.
The packaging was very successful, lot of people bought the product only because the packaging.
Belgium
Av. Louise 485
1000 Bruxelles
Send a mail
+32 494 25 56 00
Belgium (HQ)
Rue d'Havre 140
7000 Mons
Send a mail
+32 65 62 37 83
Vietnam (RO)
Floor 72, LM81 Vinhomes central Park
720A Đ. Điện Biên Phủ,
Bình Thạnh, Hồ Chí Minh 72300
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